NACE 47.810
Margins and profitability in retail sale of motor vehicles
160 Norwegian companies in this industry. The median operating margin was 2.0 %, meaning what was left of revenue once every cost had been paid.
24 % of the companies in this industry posted a negative operating result that year.
In kroner
Revenue and operating profit
| Median company | Top third | |
|---|---|---|
| Revenue | NOK 196,982,409 | NOK 185,302,805 |
| Operating profit | NOK 3,837,904 | NOK 7,770,043 |
| Revenue per employee | NOK 6,477,011 | NOK 6,262,834 |
Revenue per employee is calculated on the 157 of 160 companies that report an employee count, as the median of the ratio within each company.
Median, not mean. A mean would be pulled up by the largest companies in the industry, and would say little about a typical one.
The distribution
What companies in the industry earned
One tenth of companies fell below -2.5 %, and one tenth above 5.4 %. That is the real spread in the industry, not an average.
Top against weakest third
- Top third
- 4.3 %
- Weakest third
- -1.2 %
- Spread
- 6 percentage points
- Equity ratio
- 26.9 %median of 160
Size
Profitability by size
| Revenue | Companies | Median operating margin |
|---|---|---|
| 20 to 100 m | 24 | 1.1 % |
| over 100 m | 135 | 2.0 % |
Companies are split into revenue bands, with the median margin in each. Bands with fewer than ten companies are omitted, because the median becomes too unstable to show.
Geography
Where the companies are based
| Oslo | 6 | |
| Trondheim | 5 | |
| Alta | 5 | |
| Sandnes | 4 | |
| Hamar | 4 | |
| Skien | 4 |
The six postal towns with the most companies in this industry, by registered business address.
Public contracts
Who in the industry wins public contracts
33 of 160 companies in the industry have won at least one public contract since 2022, that is 20.6 %.
Those that win have median revenue of NOK 235.2m, against NOK 193.9m for those that do not. That is 1.2× as much. It describes who wins, not evidence that contracts make companies large; large companies also find it easier to bid.
Who puts them out to tender
The 81 contracts we find come most often from these buyers.
| Tromsø kommune | 25 | |
| Moss kommune | 9 | |
| Ålesund kommune | 4 | |
| NTNU | 3 | |
| Sarpsborg kommune | 3 |
Contracts come from Doffin and TED. Our collection is not complete, and TED covers only contracts above the EEA threshold, so the figures are a floor and not a full count. We say what we find, not what exists.
Questions and answers
Common questions about retail sale of motor vehicles
- What is a normal operating margin in retail sale of motor vehicles?
- The median operating margin was 2.0 %, meaning what was left of revenue once every cost had been paid. Half of the 160 companies in the sample were above it, and half below.
- What separates the best from the weakest in retail sale of motor vehicles?
- The top third had an operating margin of 4.3 %, against -1.2 % for the weakest. The spread is 6 percentage points, within the same industry, the same country and the same year.
- How many companies are there in retail sale of motor vehicles in Norway?
- We hold filed accounts for 160 Norwegian companies on this industry code with at least one million kroner in revenue. The real number is higher, since dormant and very small companies are excluded.
- How much revenue does a company in Retail sale of motor vehicles generate per employee?
- The median company in Retail sale of motor vehicles turns over NOK 6.5m per employee. The figure is calculated on the 157 of 160 companies that report an employee count.
- How many are loss-making in retail sale of motor vehicles?
- 24 % of the companies in the sample posted a negative operating result.
- How large is a typical company in retail sale of motor vehicles?
- Median revenue is NOK 197m. Half of the companies fall between NOK 118.7m and NOK 346.3m.
- How much do public contracts matter in retail sale of motor vehicles?
- 33 of 160 companies, that is 20.6 %, have won at least one public contract since 2022. They have median revenue of NOK 235.2m, against NOK 193.9m for the rest.
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